verb, Internet, neologism
to quit fandom (syn.) 弃坑, 棄坑
他家的產品變得又貴又不好用，甚至成了智商税，我只好退坑。
他家的产品变得又贵又不好用，甚至成了智商税，我只好退坑。
tā jiā de chǎn pǐn biàn dé yòu guì yòu bù hǎo yòng ， shèn zhì chéng le zhì shāng shuì ， wǒ zhǐ hǎo tuì kēng ． Their product has became so expensive and trashy that it's hardly not a scam. I have no choice but to quit being a fanboy of their brand.
Examples (Wiktionary)
Mandarin
他家的产品变得又贵又不好用，甚至成了智商税，我只好退坑。
他家的產品變得又貴又不好用，甚至成了智商税，我只好退坑。
tā jiā de chǎn pǐn biàn dé yòu guì yòu bù hǎo yòng ， shèn zhì chéng le zhì shāng shuì ， wǒ zhǐ hǎo tuì kēng ．
Their product has became so expensive and trashy that it's hardly not a scam. I have no choice but to quit being a fanboy of their brand.